Crumbl Strawberry Heart Cake

Crumbl Strawberry Heart Cake

Fluffy strawberry cake topped with a swirl of strawberry cream cheese frosting, all made with house-made strawberry jam and shaped like a heart.

How is the Strawberry Heart Cake served?

Crumbl doesn’t list the Strawberry Heart Cake as a chilled dessert.

4.71 avg rating | 26,388 reviews

When can you get it? The Crumbl Strawberry Heart Cake is a rotating flavor, so it’s only on Crumbl’s menu in some weeks. Check the Crumbl menu this week to see if it’s available now.

Strawberry Heart Cake Price & Calories

Large Dessert

$4.49 – 470 cal

Small Dessert

$3.33 – 200 cal

Ingredients:

Cake: fluffy strawberry cake made with house-made strawberry jam
Frosting: a swirl of strawberry cream cheese frosting
Shape: a heart
Crumbl doesn’t publish full ingredient lists. See our Crumbl cookies ingredients guide.

crumbl cookie menu

Allergy Information:

Contains:   Milk, Soy, Wheat, Egg.

Our desserts are made onsite and may come into contact with different allergens during production. Please be advised that any of our products may contain allergens including peanuts, tree nuts, milk, eggs, wheat, soy, and sesame.

Nutrition Facts:

SizeFlavorCalorieFatsat.
Fat
CholesterolSod.CarbsFiberSugarsProteins
LargeStrawberry Heart Cake470191270240701544
MiniStrawberry Heart Cake2008530102300232

What Fans Say:

Based on Crumbl’s top-rated app reviews


What fans love: Top reviews call it fresh, fluffy and very flavorful, and fans love the cute pink heart shape. One reviewer rated the shape, taste and texture “100/10.”

Worth knowing: It’s smaller than most Crumbl desserts, and one top reviewer’s only complaint was that it isn’t big enough. At 470 calories, it’s also one of the lightest desserts on the menu.

Tried this cake? Download the Crumbl App to write a review!

When Is the Strawberry Heart Cake Back at Crumbl?

The Strawberry Heart Cake is a rotating flavor, not a permanent one. It was on Crumbl’s menu for the week of November 2, 2026. It already has more than 26,000 reviews on Crumbl, so it has been on the menu before.

Crumbl doesn’t announce returns far in advance. Check our Crumbl next week menu every Sunday to see if it’s coming back.

What Is the Crumbl Strawberry Heart Cake?

Crumbl describes it as a fluffy strawberry cake topped with a swirl of strawberry cream cheese frosting, all made with house-made strawberry jam and shaped like a heart. It’s pink, soft and cake-like, not a crisp cookie.

At 470 calories for a large, it’s the lightest of the seven weekly flavors on Crumbl’s menu for November 2, 2026; the others range from 650 to 800 calories. If you love strawberry or pink desserts, also try the Pink Sugar Cookie, the Strawberry Milk Cookie ft. Pirouline and the Strawberry Shortcake Roll Cookie.

How Much Is the Crumbl Strawberry Heart Cake?

The Strawberry Heart Cake has no upcharge, so it costs the same as a regular Crumbl cookie. At a Crumbl store in Lubbock, Texas, in November 2026, a single large was $4.49. Buying a box lowers the price per dessert:

OrderBox pricePrice per cookie
Large single$4.49$4.49
Large 4-pack$16.49about $4.12
Large 6-pack$23.29about $3.88
Large 12-pack$43.99about $3.67
Mini 3-pack$9.99$3.33
Mini 6-pack$14.49about $2.42
Mini 12-pack$26.49about $2.21

Prices change by store and state. See our Crumbl prices guide for more.

Strawberry Heart Cake Calories and Nutrition

A large Crumbl Strawberry Heart Cake has 470 calories, 19 g of fat (6 g saturated), 72 mg of cholesterol, 481 mg of sodium, 70 g of carbs, 3 g of fiber, 54 g of sugar and 4 g of protein, according to Crumbl. A mini has 200 calories. Split four ways, a large is about 118 calories a serving.

Compare every flavor on our Crumbl calories and nutrition facts page.

Is the Crumbl Strawberry Heart Cake Nut-Free?

Crumbl lists milk, soy, wheat and egg for this cake, with no peanuts or tree nuts. Crumbl’s desserts are made in shared kitchens, though, so any of them may come into contact with peanuts, tree nuts and other allergens. It isn’t gluten-free. If you have an allergy, check with your store first, and see the Crumbl allergen menu.

How to Store It

  • Keep leftovers in an airtight container in the fridge, since the cream cheese frosting needs to stay cold. Eat them within 3 days.
  • Let it sit out for 10–15 minutes before eating, so the cake softens.
  • To freeze, chill it until the frosting is firm, wrap it tightly and freeze for up to 2 months. Thaw it in the fridge.

Crumbl Strawberry Heart Cake Recipe (Copycat)

Crumbl doesn’t share its recipe, but this version makes small heart-shaped strawberry cakes close to the original. It makes about 8.

Ingredients

  • 1½ cups (190 g) all-purpose flour
  • 1½ tsp baking powder
  • ¼ tsp salt
  • ½ cup (113 g) unsalted butter, softened
  • ¾ cup (150 g) granulated sugar
  • 2 large eggs
  • ½ cup (160 g) strawberry jam
  • ⅓ cup (80 ml) whole milk
  • 1 tsp vanilla extract
  • A few drops of pink gel food coloring (optional)
  • Frosting: 4 oz (113 g) cream cheese and ¼ cup (57 g) unsalted butter, both softened
  • Frosting: 2 cups (240 g) powdered sugar and 3 tbsp strawberry jam

Instructions

  1. Heat the oven to 350°F (175°C). Grease a heart-shaped mini cake pan, or a 9×9-inch pan if you’ll cut the hearts out after baking.
  2. Whisk the flour, baking powder and salt.
  3. Beat the butter and sugar until light and fluffy, about 3 minutes. Beat in the eggs one at a time, then the jam, vanilla and food coloring.
  4. Mix in the dry ingredients in two parts, alternating with the milk, until just combined.
  5. Bake for 18–22 minutes for mini hearts, or 25–30 minutes for a 9×9-inch pan, until a toothpick comes out clean. Let the cakes cool completely, and cut out hearts if you used a square pan.
  6. Beat the cream cheese and butter until smooth, then beat in the powdered sugar and jam. Swirl a thick layer onto each heart.

Tip: Keep the cakes in the fridge, then let them sit out for a few minutes before serving.

Strawberry Heart Cake FAQ

Is the Crumbl Strawberry Heart Cake a permanent flavor?

No. It’s a rotating flavor. It was on the menu for the week of November 2, 2026.

How many calories are in the Crumbl Strawberry Heart Cake?

A large has 470 calories and a mini has 200, according to Crumbl.

How much is the Strawberry Heart Cake at Crumbl?

About $4.49 for a single large in November 2026, with no upcharge. It’s about $3.67 each in a 12-pack.

Is the Strawberry Heart Cake served warm or chilled?

Crumbl doesn’t list it as a chilled dessert. Because of the cream cheese frosting, keep any leftovers in the fridge.

What’s in the Strawberry Heart Cake?

A fluffy strawberry cake topped with a swirl of strawberry cream cheese frosting, made with house-made strawberry jam and shaped like a heart.

How is it rated on Crumbl?

It has a 4.71 average rating from 26,388 reviews on Crumbl.

Does the Strawberry Heart Cake have nuts?

Crumbl doesn’t list peanuts or tree nuts for it. It contains milk, soy, wheat and egg, and it’s made in a shared kitchen.

Is there an official Crumbl Strawberry Heart Cake recipe?

No. Crumbl doesn’t publish its recipes, but the copycat recipe above makes a close home version.

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